Designing Your Store

If you are planning on opening a store, then an important decision you will have to make will be regarding its layout. The store has to have a design that is not only orderly but also attracts the customers and makes them feel comfortable while shopping.  Below, we look at four things that can help you with designing the perfect layout for the store.

Impactful Entrance

The entrance is one of the most critical areas of the shop. An impactful entrance will attract the people passing by, and drive them to take a peek into the store. In contrast, a dull, uninspiring entrance will register no impact in the mind of the public that they will just walk by the store without even turning their heads. So, make sure that your entrance is so attractive that it would be impossible not to look at it. Plus, once the store opens, you can place the latest offers right by the side of the entrance. This will let the people know that there is a bargain sale being offered by the store.

Consider The Business

Make sure that you consider the type of business when thinking of the layout. Different businesses usually have different layouts. And a style which works for one business won’t suit another.  For example, if you are starting a grocery store, then the layout will most probably be in the form of cubicles, in which the various products are placed from top to bottom. However, the same layout is not suitable in case you are starting a TV showroom.  For this, the layout will mostly focus on creating walls of televisions.

Movement

Take into account the ease of movement of the customers. They should easily be able to move through the store. And ideally, there should not be too much of blockage due to excessive crowds at any specific point.  This is especially true for supermarkets and other stores with a cubicle layout. Ensure that sufficient space is made available so that the consumers do not even accidentally touch each other. In fact, it has been observed that people would often choose to avoid a section of the store if they find themselves too close to another person’s backside.

Mind The ‘Right’ Side

Another observation has been that when customers enter a store, they usually turn and check out the right side. Though no one has accurately explained as to why this happens, one theory posits that it’s because human beings have a natural affinity for the right side, given that most people are right-handers. So, use this to your advantage and create a space on the right side of the entrance which displays your best offers and promotions.

Plus, make sure that the retail fixtures you use in the store are sourced from a high quality vendor, and that it suits the overall layout and design of the shop.

http://www.beautifyhome.net/wp-content/uploads/2017/10/Designing-Your-Store.gifhttp://www.beautifyhome.net/wp-content/uploads/2017/10/Designing-Your-Store-150x150.gifDesignersNew Ideas
If you are planning on opening a store, then an important decision you will have to make will be regarding its layout. The store has to have a design that is not only orderly but also attracts the customers and makes them feel comfortable while shopping.  Below, we look...